UK : Outdoor Tradeshow 2023
Sidas UK was present in Liverpool fromt the 18th to 20th of june for the Outdoor Trade Show, the UK largest tradeshow for the Outdoor Industry.
This year we focussed heavily on the trail products moving our stand within the Trail Running Section in conjunction with the Running Industry Alliance (RIA).
The stand design was made to be clean, clear, and simple to showcase and highlight the new products such :
- 3Feet Trail insole
- T-Free Trail socks
- Trail Double socks
The message we tried to portray was one of experience a ‘tried, tested and trusted’ brand chosen by the worlds elite in trail running.
During the three days there were 920 unique visitors to the show, which represents an 11% increase from 2022, and 28% increase from 2021.
Also, the number of people who visited the show for more than one day increased, for the second year running, suggesting that buyers are spending more time at the exhibition.
This provided a steady flow of walk-on interest and provided Martin & Peter with some quality, productive appointments with the likes of JD Sports PLC, Ellis Brigham and O and CC group.
